Epic Games’ free game giveaways have been “magical” for user acquisition
Epic Games' Tim Sweeney has admitted that while its free game giveaways have been good for business, many of its exclusivity deals “were not good investments.” At a recent press conference, Epic CEO Sweeney spoke candidly about the Epic Games Store's user acquisition methods, but acknowledged that while “some of[its EGS exclusives]did extremely well,” “a … Read more