Niko

Niko Partners: Gulf Cooperation Council markets accounts for $2.24bn in player spending in 2023

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A new report from Niko Partners, in partnership with the Saudi eSports Federation, found that Gulf Cooperation Council markets accounted for $2.24 billion in player spending in the Middle East and North Africa last year. The white paper Localization in the MENA region provides “insights into localization approaches” in MENA countries, with a specific focus … Read more

Niko Partners: East Asia games market generated $30.1bn in 2023

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The East Asian gaming market generated $30.1 billion in 2023 and is expected to decline by 2.9% in 2024 to $29.2 billion, according to a new report from Niko Partners. The East Asia Gaming Market Model Report covers Japan and Korea, markets that also saw a slight increase in their player numbers in 2023, to … Read more